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There are so many different voices fighting for consumers’ attention on a daily, hourly, even minute to minute basis. For your brand to be noticed, and for the right reasons, it is imperative that you choose the right voice to represent your brand, and ensure that it is speaking consistently from each of your platforms. […]

Digital Transformations are now more important than ever. Gone are the days when you could say “my business doesn’t need a digital presence” or “I have great word of mouth referrals” and your business would still be able to thrive. Businesses and brands need to be cognizant that after this worldwide pandemic, customers will be […]

Quarantine doesn’t necessarily spell disaster for your business. It actually spells opportunity. Never before have you had an ability to reach such a large captive audience. Your customer is sitting at home, bored senseless, glued to their screens. Whether it’s their phone, tablet, laptop, or TV, customers are paying more attention than ever before, as […]