The world of technology is in a constant state of evolution, and it’s about to have a transformation in the creative field through the advent of Artificial Intelligence (AI). I belong to the group that believes AI is a wonderful tool that can significantly accelerate our creative processes and assist us along the way.

As an Adobe Ambassador, I have the privilege of getting a sneak peek before new features are released to the public. Over the past couple of months, I have had the opportunity to test groundbreaking features like “Generative Fill,” which is being developed by the Adobe Firefly Team. These developments had me on the edge of my seat.

Last month, all these exciting features were finally released and made available for commercial use. The Adobe Team embarked on their demo tours to showcase the endless possibilities that AI brings to the creative industry.

At ZAG, we were honored to receive a private demo and to become partners for their flagship event, “Adobe Create Now Miami.” This visit brought forth an abundance of “WOW” moments, hearty laughter, and incredible conversations. Witnessing the reactions of my team and colleagues, eavesdropping on conversations, and feeling the electrifying energy of inspiration was an experience for which I can only express gratitude.

To all the creators out there, I can only say that it’s time we seize the opportunity and harness these powerful tools to elevate our work and performance. Let’s continue to create and evolve with them.